Sell More. Win The Cloud Marketplace.
From listings to closed deals, we guide you through what actually works.
Our Expertise
At Fractivo, we help software companies grow faster and sell smarter through strategic cloud partnerships.
Whether you’re new to AWS Marketplace, struggling to generate co-sell opportunities, or scaling a cloud-native revenue motion, we provide the clarity, tools, and guidance you need to succeed—without the guesswork.
Accelerate Your Cloud Go-To-Market
We help you build and execute a cloud-aligned GTM strategy that aligns your product value with cloud partner priorities. From messaging to co-sell readiness, we tailor the plan to your stage and goals.
Get Selling on on the Cloud Marketplace—Fast
We simplify and accelerate your Marketplace listing, working with industry leading tools to get you transacting quickly. Then, we help you turn that listing into a sales channel.
Turn Your Cloud Partnership Into Revenue
Cloud partnerships can be powerful—but only if you know how to activate them. We help you navigate programs, build joint value narratives, and generate pipeline with cloud teams.
Explore Our Expert Advisory Services

AWS Partnership Advisory

Cloud Deal Desk

Cloud Cost Optimization
Our Process
Assess
We start by understanding your business goals and challenges. This involves in-depth discussions and analysis to identify key areas for improvement and growth.
Plan
Based on our findings, we develop a tailored strategy that aligns with your objectives. This includes defining clear milestones and a roadmap for achieving sustainable success.
Execution
We work closely with your team to implement the strategy, providing ongoing support and guidance. Our focus is on driving measurable results and ensuring long-term value.
Latest Insights
One Year In: Building Clarity in the Cloud GTM Journey
Why We Started Fractivo After years in the cloud business working alongside some of the
AWS Support Tiers and the Foundational Technical Review (FTR)
The AWS Foundational Technical Review (FTR) is a key milestone for startups looking to scale
Fractivo’s New Partnership with CloudAtlas
At Fractivo, I founded the company with one clear vision: to help software providers drive