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For companies scaling revenue through AWS Marketplace, visibility into billed revenue has never been the problem. Understanding when payments are actually collected and disbursed has been.

At Fractivo, we work daily with ISVs and SaaS leaders executing a modern cloud GTM strategy across AWS Marketplace private offers, AWS Marketplace co-sell, and enterprise procurement workflows. We also operate our own business inside AWS Marketplace. Like many sellers, we’ve faced the same operational questions our customers raise:

  • When has AWS collected payment from the buyer?
  • What revenue is still uncollected?
  • When should finance expect disbursement?

Starting January 6, 2026, AWS is addressing these gaps with new collections status reporting in the AWS Marketplace Seller Insights Dashboard and data feeds. These updates—now available in the Billed Revenue Dashboard and Billing Event Data Feed—bring much-needed clarity to the financial lifecycle of AWS Marketplace transactions.

Why This Update Matters for AWS Marketplace Sellers

As AWS Marketplace becomes a primary channel for enterprise deals, sellers are expected to operate with the same rigor they apply to direct sales. Yet historically, Marketplace reporting stopped short of providing clear insight into payment collection.

We’ve seen this challenge across customers participating in AWS ISV Accelerate and broader AWS partner acceleration initiatives:

  • Revenue teams tracking bookings without confidence in collection timing
  • Finance teams manually reconciling invoices, payouts, and billing cycles
  • Leadership teams forecasting cash flow with incomplete Marketplace data

We’ve experienced this internally as well. Even with strong alignment to AWS Marketplace co-sell motions, understanding exactly when revenue moved from invoiced to collected required extra effort and internal guesswork.

What’s New in AWS Marketplace Reporting

Billed Revenue Dashboard Enhancements

AWS has introduced three new transaction-level fields that provide direct insight into payment collection:

  • Collected Net Revenue
    The total amount AWS has successfully collected from the buyer.
  • Uncollected Net Revenue
    The portion of invoiced revenue that has not yet been collected.
  • Last Collection Date
    The most recent date and time AWS collected payment for the transaction.

For sellers managing high volumes of AWS Marketplace private offers, these fields make it significantly easier to distinguish between booked, billed, and realized revenue.

Billing Event Data Feed Enhancements

Event-level reporting has also been expanded:

  • Action (Enhanced)
    • INVOICED – Buyer invoiced
    • COLLECTED – Payment collected by AWS
    • DISBURSED – Seller paid (monthly or on-demand)
    • FORGIVEN – Charge reverted
  • Action Date (New)
    The specific date associated with each billing or collection event.

This enables sellers to track the full transaction lifecycle—an important capability for teams scaling through AWS Marketplace co-sell and enterprise procurement motions.

Our Take

From Fractivo’s perspective, this update closes one of the most persistent operational gaps in AWS Marketplace.

Clear visibility into collection status won’t change how sellers close deals—but it will change how confidently they run the business behind those deals. Finance teams can plan with fewer assumptions. RevOps teams can reduce manual reconciliation. Executives can trust Marketplace revenue signals without second-guessing payout timing.

Most importantly, this moves AWS Marketplace closer to being treated like a first-class enterprise sales channel—not just a billing mechanism attached to cloud consumption.

Executive Impact: From Reporting to Revenue Control

With clearer collection data, AWS Marketplace sellers can:

  • Forecast cash flow with greater precision
  • Reduce reconciliation overhead across finance and RevOps
  • Align sales expectations with actual payment timelines
  • Operate AWS Marketplace as a predictable, scalable revenue channel

These improvements support stronger execution across cloud GTM strategy, private offers, and partner-led growth.

Fractivo’s Perspective Going Forward

At Fractivo, we help sellers operationalize AWS Marketplace because we’ve navigated these challenges ourselves. Better collection visibility simplifies how teams scale—both operationally and financially.

If you’re evaluating how this update fits into your AWS Marketplace operations, or looking to strengthen execution across AWS Marketplace co-sell, private offers, and revenue operations, we’re happy to share what we’ve learned.

Learn how Fractivo helps AWS Marketplace sellers operate with clarity, confidence, and control.

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